Viewing Guide
Where to watch the World Cup 2026 in Brazil
Globo, Brazil's dominant free-to-air broadcaster, retains live TV rights. SporTV (the Globo-owned cable sports network) carries simulcast and supplementary coverage. Globoplay is the streaming platform, with both free and premium tiers. Casimiro's Cazé TV held streaming rights at the 2022 World Cup and remains a possibility for 2026 as a digital-first secondary broadcaster.
Brazil enter the 2026 World Cup as Group C favorites under Dorival Junior, chasing a sixth title. The Seleção carries the longest active World Cup attendance streak (every tournament since 1930) and one of the deepest attacking pools, with Vinicius, Rodrygo, Endrick, and Raphinha all available. Kickoff times in Brazil run from early afternoon to late evening, making this one of the most fan-friendly tournaments for Brazilian viewers in decades.
TV broadcasters
Free-to-air rights holder. TV Globo carries all major matches.
Globo-owned cable channel. Supplementary coverage and replays.
Streaming platforms
Official streaming platform. Free tier and premium tier available.
Casimiro's digital broadcast, pending rights confirmation. Free on YouTube.
Local kickoff times in BRT
Brasília Time. The 7:00 PM and 10:00 PM BRT windows cover most US evening kickoffs and are prime time for Brazilian viewers. Brazil's group fixtures are likely to land in the 4:00 PM or 7:00 PM BRT slots, optimal for national audiences. Late-night windows (1:00 AM, 4:00 AM BRT) are limited to West Coast US matches.
A note on broadcast rights
Broadcast and streaming rights may vary by region and are subject to change as FIFA and rights holders finalize agreements ahead of the tournament. This page lists only official, licensed broadcasters and streaming platforms. We do not link to unofficial streams.
Frequently asked questions
Where to watch World Cup 2026 in Brazil?
Globo holds free-to-air rights and broadcasts every Brazil match on TV Globo. SporTV carries supplementary coverage. Globoplay streams matches with free and premium options. Cazé TV may also stream selected matches on YouTube.
Is World Cup 2026 free to watch in Brazil?
Yes. TV Globo broadcasts free-to-air across the country. Globoplay offers a free streaming tier. Cazé TV streams free on YouTube if it secures sub-licensing rights.
What time are Brazil World Cup matches in BRT?
Brazil's Group C fixtures will most likely kick off at 4:00 PM or 7:00 PM BRT, which corresponds to 3:00 PM and 6:00 PM ET. Final kickoff times are set after the schedule is fully confirmed by FIFA.
More resources for Brazil fans
Last updated May 8, 2026.